SOCIAL FIRST CONTENT

Up Next

whynow Media

An editorial video series commissioned and executively produced by whynow, Up Next was a celebration of up and coming talent within the realms of art, design and fashion.

Made as a social first series, episodes were designed to champion artists across multiple spaces and disciplines, primarily at a time where their creative practice is burgeoning and blossoming with much yet to come. 

The locations chosen were often in studios and workplaces of the creatives, to glean an insight into their lives beyond the end product of their work, and inspire other creative viewers to feed and water their own ambitions. The talent curated is disparate in medium, from the cross-cultural practice of fine artist Kione Grandison to the DIY atelier brand of Adam Jones.

To hone in as intimately as possible to the artist, graphics and overlays designed and employed by Dorcia in the series utilised archives of each artist, with attention paid to their own techniques and mirroring them in the edit.

CREDITS

whynow Client
Daryl Higgins Series Director
Dorcia Studio Art Direction
Annie Fraser Producer
Jake Denton Producer
Matt Taylor Editor
Steve Kelly Editor
Adam Russell Editor
Stefan Ahmed Graphics
Josh Boulter Graphics
Adam Jones Contributor
Adebayo Bolaji Contributor
Corbin Shaw Contributor
Edie Ashley Contributor
Helen Kirkum Contributor
Kionne Grandison Contributor
Koby Martin Contributor
Lovenskate Contributor